
The Business Behind Your Business
Conversations to help your business grow and thrive.
It’s like having your own board of expert advisors in your pocket.
The Business Behind Your Business is the go-to podcast for entrepreneurs, small business owners, and anyone looking for practical business ideas and strategies. Hosted by Paul Sweeney, each 15–30 minute episode dives behind the scenes of real businesses to uncover the challenges, solutions, and strategies that drive success.
Whether you're exploring how to make money, launch a new venture, or scale your existing business, our expert guests share actionable insights on entrepreneurship, marketing strategies for small business, financial planning, leadership, and more.
From startup tips to advanced business strategy, we bring you the tools and advice you need to build a thriving business — one smart decision at a time.
The Business Behind Your Business
From Burnout to Brilliance: Transforming Workplace Culture
Burnout is at an all-time high, and it’s affecting leaders just as much as their teams. But what if burnout wasn’t just about stress or overwork? In this episode, leadership expert Trudy McDonald shares why burnout happens, how leaders unintentionally contribute to it, and—most importantly—how to fix it. If you want to create a workplace where people thrive, stay engaged, and perform at their best, this episode is a must-listen.
Trudy shares practical strategies to help leaders rebuild connection, create clarity, and foster accountability in a way that energizes teams instead of overwhelming them. She also discusses how hybrid work has changed team dynamics and what leaders must do to adapt. Whether you’re a business owner, manager, or team leader, this episode provides valuable insights to help you cultivate a high-performing and resilient workforce.
Tune in to learn:
✔️ Why traditional leadership approaches are fueling burnout—and what to do instead
✔️ How to balance empathy and accountability for better team performance
✔️ The importance of role clarity and psychological safety in preventing burnout
✔️ Practical steps to reset your leadership and re-energize your team
If you’re ready to shift from exhaustion to excellence, don’t miss this episode!
Trudy MacDonald has worked extensively with Boards, leaders and leadership teams over the past 20 years and is a sought-after coach to leaders across industries.
She is an experienced CEO, an established business leader and thought leader in the areas of strategy, people, and culture. She specialises in empowering organisations to become great by maximising the performance and productivity of their people.
She is a multi-award-winning speaker having been honoured as “Speaker of the Year” by the world’s largest CEO network – The Executive Connection (TEC). Trudy is a regular speaker to Leaders and Boards and regularly presents on the topics of strategy, high performance organisations and leadership at Industry Associations, Conferences and Corporate Events. Her career is founded on an education in Organisational Psychology and spans Australia, New Zealand, the USA and parts of Asia.
www.talentcodehr.com.au
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