
The Business Behind Your Business
Conversations to help your business grow and thrive.
It’s like having your own board of expert advisors in your pocket.
The Business Behind Your Business is the go-to podcast for entrepreneurs, small business owners, and anyone looking for practical business ideas and strategies. Hosted by Paul Sweeney, each 15–30 minute episode dives behind the scenes of real businesses to uncover the challenges, solutions, and strategies that drive success.
Whether you're exploring how to make money, launch a new venture, or scale your existing business, our expert guests share actionable insights on entrepreneurship, marketing strategies for small business, financial planning, leadership, and more.
From startup tips to advanced business strategy, we bring you the tools and advice you need to build a thriving business — one smart decision at a time.
The Business Behind Your Business
How to Keep Your Business Afloat: Insights on Costs, Cash, and Customers
Are you a small business owner worried about cash flow, rising tax debt, or financial uncertainty? You’re not alone. Many SMEs struggle with these challenges, but the good news is that there are practical strategies to help you navigate them. In this episode of The Business Behind Your Business, we sit down with insolvency expert Bruce Gleeson from Jones Partners to discuss the critical financial risks facing SMEs and how to proactively manage them.
Bruce shares essential insights on avoiding insolvency, understanding tax obligations, and improving cash flow. You'll learn how to assess your true business costs, why managing accounts receivable is key to survival, and the importance of separating personal and business finances. Whether you're looking to safeguard your business from financial distress or simply improve your financial planning, this episode is packed with actionable advice to help your SME thrive. Tune in now to take control of your business’s financial future!
Check out these other episodes featuring Bruce Gleeson, plus resources to assist your business:
Ep 116 - Director Penalty Notices & the ATO
Ep 50 - 10 Essential Steps to Take Now if Your Business is in Crisis
Ep 47 - What Should I Be Doing When My Business is Impacted by Crisis?
Ep 10 - Signs You Need to Monitor to Avoid Financial Distress
Get the free guide 10 Crisis Management Steps for Businesses in Financial Distress
Bruce Gleeson is a Director and Owner in Jones Partners, a Firm that provides tailored solutions to companies (particularly small to medium enterprises) and individuals in financial difficulty or that require restructuring assistance, exit planning advice or general strategic advice.
He has in excess of 25 years in corporate insolvency, restructuring, exit planning and bankruptcy experience. Bruce has also held roles in commerce with several Top 100 Companies (James Hardie and AMP) to further add to his professional skills in areas such as compliance and project management.
Bruce is a Registered Liquidator, Registered Trustee in Bankruptcy and a Justice of the Peace (NSW).
www.jonespartners.net.au
https://www.jonespartners.net.au/resources/
https://www.jonespartners.net.au/director-penalty-notices-2/
https://thebusinessbehindyourbusiness.com/
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