The Business Behind Your Business
Conversations to help your business grow and thrive.
It’s like having your own board of expert advisors in your pocket.
The Business Behind Your Business is the go-to podcast for entrepreneurs, small business owners, and anyone looking for practical business ideas and strategies. Hosted by Paul Sweeney, each 15–30 minute episode dives behind the scenes of real businesses to uncover the challenges, solutions, and strategies that drive success.
Whether you're exploring how to make money, launch a new venture, or scale your existing business, our expert guests share actionable insights on entrepreneurship, marketing strategies for small business, financial planning, leadership, and more.
From startup tips to advanced business strategy, we bring you the tools and advice you need to build a thriving business — one smart decision at a time.
The Business Behind Your Business
ESG Made Simple: A Roadmap for Small Business Success
If you think ESG (Environmental, Social, and Governance) only applies to big corporations, think again. In this episode of The Business Behind Your Business, host Paul Sweeney welcomes back author and small business champion Bronwyn Reid to explain why ESG matters for SMEs.
Bronwyn shows how ESG isn’t just box-ticking—it’s about building resilient businesses that attract customers, employees, and funding. You’ll hear why ESG is a competitive advantage, what practical steps you can take without being overwhelmed, and how to leverage what you’re already doing in your community and operations.
What you’ll learn in this episode:
- Why ESG is no longer optional for small businesses.
- How ESG drives loyalty, talent, and funding opportunities.
- Simple, low-cost steps SMEs can start with today.
- How to turn existing practices into an ESG story.
- Why ESG is ultimately just good business.
Get Bronwyn's book here: Small Business - Big Impact: Why ESG Won't Save You But Smart Strategy And Real Action Will
Bronwyn Reid is a successful business owner, bestselling author of three books, and winner of multiple business awards. Her books have been dubbed THE text books for small company – big business relationships. Now, as organisations become more aware of their ESG obligations, Bronwyn’s expertise and experience are critical to business success.
Bronwyn and her companies have spent a lifetime being smaller suppliers to big organisations. Her environmental consultancy counts giants BHP, Rio Tinto and Glencore amongst their client base, as well as international research organisations and all levels of Government. She has also been on the other side of the big company/small business transaction, having worked in Corporate for many years – both within Australia and overseas. She understands, and fixes, the issues that prevent more valuable, profitable and long-lasting commercial relationships between the big and small end of town.
Bronwyn is the “Google Translate” app for small business – big company relationships. She writes regularly for several SME publications including First 5000 (Medium-size business market), Kochies Business Builders and Inside Small Business. She is a regular conference speaker, for both corporate and SME audiences, and appears regularly on radio and business-related podcasts. She has been a member of BHP’s Local Buying Program Advisory Committee for 10 years.
Bronwyn’s other books:
Small Company Big Business: How to find, keep and win big customers
Small Company, Big Crisis
https://thebusinessbehindyourbusiness.com/
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Grow Your Business
Paul Sweeney