The Biggest Payday You’re Not Ready For: How to Prepare Your Business for Sale

If you’re a business owner, one day you will exit your business — whether by choice or circumstance. But here’s the uncomfortable truth: most business owners are not ready when that moment arrives. And that lack of preparation could cost you the biggest payday of your life.

In this episode, host Paul Sweeney is joined by investment banker and exit strategist Cameron Bishop, who has been on both sides of the table — acquiring more than 50 businesses for private equity firms before switching focus to helping owners maximise their sale value. Cameron reveals the key factors buyers look for, the most costly mistakes sellers make, and what you should start doing now, even if selling feels years away.

You’ll learn:

• Why preparing years in advance creates dramatically higher business value
• The importance of accurate accounting (especially accrual-based reporting)
• How owner dependency sabotages valuation — and what succession planning really means
• How customer concentration or vendor reliance can make a business unsellable
• Why professional advice isn’t a cost — it’s an investment that often returns millions

Whether you’re planning to sell soon or simply want a stronger, more resilient business, this episode will reshape how you think about value — and what it takes to unlock it.

Cameron Bishop is a seasoned executive and entrepreneur with a proven track record of driving exceptional growth and transformation across diverse industries. He began his career in publishing, culminating in his leadership of Intertec Publishing, where he scaled the company from a small business to a $400 million enterprise with a global footprint. Subsequently, he co-founded Ascend Media, a high-growth media company, demonstrating his entrepreneurial acumen and ability to build successful organizations from the ground up.

Beyond his corporate successes, Cameron has dedicated himself to advising and mentoring business owners. His experience spans various roles, including CEO of SkillPath Seminars, where he spearheaded a company-wide transformation, and his work with Capitus, guiding businesses through strategic transitions and maximizing their value. Cameron is passionate about empowering business leaders to achieve their full potential and continues to leverage his deep expertise to help entrepreneurs navigate challenges, unlock new opportunities, and achieve lasting success.

www.raincatcher.com 

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